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LMME 065 : Back to Basics - 10 Things You Need to Do To Build a Dream Law Practice - Legal Marketing Made Easy

LMME 065 : Back to Basics – 10 Things You Need to Do To Build a Dream Law Practice

10 ways to boost your law firm web trafficIn today’s episode, I will be getting back to the core of what Legal Marketing Made Easy is all about… the basics of building and growing a successful law practice. Specifically, we will dig through the 10 things you need to do when starting a building a law practice to insure your success.


Right click here to download the mp3

In this particular episode, you will learn how to get back to the basics of building your law practice:

What does it mean to get back to the basics?  Here’s my list:

  1. Decide on what type of law practice you want
  2. Decide what types of clients you want to work with
  3. Create a perfect client Avatar – center you marketing around this.
  4. Get to know your practice area
  5. Write a short e-book to get your feet wet, build an audience, and establish credibility
  6. Start a podcast
  7. Develop an information product
  8. Establish Systems
  9. Hire Staff
  10. Go back to the beginning of this list, and start over.  But this time, write a “paper book” and send it to everyone you know that could refer you business.

How my Law Practice is doing after three months…

As many of you know, I launched my new law practice, Hawthorn Law, at the beginning of January. Here’s a look at the traffic generated in three months from my blogging and social media efforts…

Screenshot of Web traffic

Screenshot of Analytics taken on April 6, 2016

Action Items

  1. Follow Legal Marketing Made Easy on Twitter
  2. Post a review of the Legal Marketing Made Easy Podcast on iTunes and if you like what you heard today, then share with your friends on Twitter using this link.

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