In today’s episode, I will be discussing 6 systems that you need to start working on in your law practice right away. Everything from marketing and lead generation, to crunching the numbers, this is a value packed episode.! Right click here to download the mp3
What I learned by listening to Pat Flynn at the Gym
Do you listen to podcasts? You may have listened to my podcast, which I stopped recording last November – but do you listen to any others? Today I was listening to the Smart Passive Income Podcast with Pat Flynn while I was at the gym. Pat was interviewing Chalene Johnson, an inspiring entrepreneur who talked […]
LMME 037 : Which Phases of the Client Life Cycle are you Ignoring to the Detriment of your Law Practice?
In today’s podcast, I talk about the three phases of the client life cycle. Surprisingly enough, many lawyers ignore at least 2 out of the 3 phases of the client life cycle, and in so doing leave thousands of dollars of revenue on the table. Are you ignoring any of these phases? Enjoy! Right click here […]
How to attract clients to your law firm in three easy steps
“It had been so long since the phone rang, I thought they turned it off…” That was the email I received from a lawyer yesterday. And rather than email my response directly to her, I thought this would be a good “teaching moment” to show the rest of you out there how to attract clients […]
How to Attract More Paying Clients to Your Law Practice
I’ve been working extremely hard over the past several weeks to try to convince lawyers that 2014 is going to be the year of the Podcast. Yesterday I held my first Webinar in which I discussed why podcasting is such a tremendous opportunity for lawyers. Unfortunately, lawyers are a stubborn bunch… I received numerous responses […]
How to use sex in your legal marketing
There’s no denying that if done properly, sex appeal sells for the majority of businesses that choose to use it. We’ve all seen sex-appeal used effectively to sell anything from beer and cars to fragrances and soft-drinks. But for lawyers? Come on. No way. Can you actually use sex in your legal marketing strategy? We’ve […]
How to attract and retain more clients without selling
Before I share with you the little-known (by lawyers anyway) secret to attracting more clients predictably and automatically, without selling to them, let’s go through what the average lawyer does to find a new client. How the average lawyer finds a client First, the client must have a way to find the lawyer. The lawyer […]
What one thing could you do to bring clients to your law practice TODAY?
People want immediate gratification. Get Rich Quick. Microwave dinners. Build a website in four minutes or less (it can be done). But building a successful law practice takes time. It can’t be done overnight. Do you remember who won the race between the tortoise and the hare? The tortoise did – “slow and steady wins […]
Legal Marketing – Lessons from my doctor
Legal marketing and doctors don’t typically mix. Put another way, you wouldn’t think that your doctor would be the one to give you legal marketing advice, and you would be correct. I went to see my doctor this morning for my annual physical (I’m very healthy, thank you very much!), and I learned quite a […]